This concept also introduces a forum highlights panel and a persistent scroll-to-top action for better engagement and usability.
Expert Guides to the UK's Best Walks
A refreshed homepage concept that keeps the familiar three-column structure, strengthens outdoor branding, makes search more visible, simplifies navigation, and improves content hierarchy for readability across devices.
Featured walk updates
Responsive + accessibleYorkshire Three Peaks
The route guidance is surfaced with stronger headings, shorter preview text, and clearer call-to-action links so readers can scan urgent updates faster and understand what changed without visual clutter.
Rain-friendly Lake District walks
Cards create a stronger editorial rhythm than long uninterrupted text blocks, helping users move between seasonal ideas, route collections, and destination-led content more naturally.
Photo gallery on the homepage
SEOMoving visual content like the photo gallery into the homepage adds atmosphere earlier in the journey and creates more opportunities for meaningful image alt text and engagement-driven browsing.